Tag Search : Audience Ratings

Audience Measurement  |  Audience Measurement Task-Team Instituted For Nigeria Broadcast Media Industry

The Nigerian government has launched a task-team that will set up the policy framework for "an objective and scientific audience measurement system in Nigeria."   According to the country's Minister of Information, Mr Lai Mohammed, the audience measurement system will ...
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Content Services  |  Broadcasters View On Audience Measurement and Programme Ratings - Abdul Matee, SABC.

A copy of the presentation delivered by Mr Abdul Matee, General Manager of Sales Operations at the SABC during the International Summit On Advertising For Digital Mulitimedia Broadcast and Media in February 2016 organised by BSP Media International. What Is ...
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