Fox Networks Group Investing In Africa Local Content and VOD Service
Gary Alfonso, the head of Fox Africa have confirmed that his organisation is ready to put substantial investment into pure-play African content to enable it to compete favourably in the market.
Owned by Fox Networks Group, Fox Africa says they are coming into Africa with fresh perspectives and new ways of providing content to the African Audience.
Fox Africa want to focus on ultra-local content produced and generated in Africa, instead of importing content from abroad, as mostly done by others industry players. To this end, Alfonso said that they have started by investing in content creation around African boxing and football, by organising high profile tournaments around these sports, and in other cases gaining rights others.