Multichoice Scraps M-Net +1 TV Channel 5 Years After Its Launch
Africa's leading entertainment company, Multichoice, has announced the axing of one of its DSTV premium channels, M-Net +1, starting from 16 May 2021. This comes five years after the channel launched its M-Net +1 channel in May 2016, with its intended viewership stemming from DSTV Premium subscribers. The channel was a replica of M-Net's existing tv channel but with programming running an hour later on M-Net +1.
During the launch of M-Net +1, M-Net said that the channel would cater for a diverse audience with viewing time preferences. The tv channel also said that many of its subscribers would welcome the addition of M-Net +1. M-Net noted that the prime-time scheduling was convenient for most of the subscribed series lovers; however, a segment of the viewers could only watch television programming from a specific time. Added into its consideration was that not all viewers own PVR decoders; therefore, through M-Net +1, subscribers would be able to enjoy linear television and stay up to date with M-Net's series.
M-Net +1 is the third channel removed from the South African DSTV offering in 2021 and the fourth channel for the rest of sub-Saharan Africa. Removal of the channels is part of the entertainment company's ongoing content rationalisation drive of linear TV channels, said M-Net.
According to TVwithThinus, who received confirmation of the channel axing from M-Net, the channel said that it is constantly reviewing its content offering to focus on its customers' viewing needs. The removal of M-Net +1 results from the Pay-TV's customers' preference to content viewing on the DSTV App and Catch Up, reported TVwithThinus.