Radio Broadcasting

Radio Broadcasting: Nigeria's Hit Music Radio Station To Join Apple's Rap Life Radio

Nigeria's hit music radio station Cool FM and Apple Music are teaming up to broadcast Apple Music's Rap Life Radio and Africa Now Radio on Cool FM every Saturday and Sunday at 6 pm starting on the 16th and 17th January.

Both of these radio shows are popular in each of their constituencies. Rap Life Radio on Apple Music, a popular weekly showcases rap culture, is presented by Ebro Darden, Apple Music's Global Editorial Head of Hip-Hop and Africa Now Radio, another prominent music show in the African continent presented by Nigerian DJ, artist and influencer Cuppy.

In a statement by Apple Music, both these radio jocks were excited about this joint venture. "So honoured and this is so dope to be able to connect the Rap Life Radio show to the Nigeria Hip-hop scene," said Apple Music's Ebro Darden. "Let's make history!"

Africa Now Radio presenter Cuppy added, "I am excited and pleased to be able to share the Africa finally Now Radio experience with Cool FM listeners and Nigeria as a whole. Tune in every Sunday as I bring you the best music and conversations with artists from across the continent."

The Head of Digital at Cool FM, Kolapo Oladapo, expressed his happiness about the project saying: "Cool FM has been a step ahead of the competition in establishing itself as a force in the digital radio scene, and this first-of-its-kind syndication deal with Apple Music in Africa is the icing on top of a very beautiful cake. We are very honoured and excited to start this relationship."

The Programs Manager at Cool FM Triumph "Tyrone" Grandeur said, "We can't wait to get started on this amazing journey with Apple Music and listeners as we explore the limitless possibilities of this collaboration and keep breaking new grounds in the music industry in Nigeria."

And in Cool FM's CEO Serge Noujaim's words: "This syndication deal with Apple Music is in keeping with Cool FM's corporate promise of being the number one hit music station of the nation. We're the cool station. And this is a super cool alliance with one of the world's coolest brands."

Both shows will be played across Cool FM in Lagos, leveraging the radio stations' audience and network to accelerate African artists' acceptance and appreciation across the country.


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