Industry Forum

Previewing Tomorrow's Industry Forum On Reshaping Africa Broadcasting Industry - Strategies for Acceleration

Tomorrow, Tuesday 24th November, senior executives across Africa will be participating in the BMA and Intelsat's industry forum on "Post Covid: Reshaping Africa's Broadcasting Industry - Strategies for Acceleration". The virtual industry meeting will take place on ONLINE on Zoom at 10h:00 (GMT) 11:00 (WAT) 12:00 (CAT)

Speakers and panellist at this important Forum will include:
* Christell Meyer, Senior Director, Intelsat

* Cecil Nguvauva, Secretary-General, Southern African Broadcasting Association (SABA)

* Stephen Watson, CEO, Discover Digital

* Malolela Lusambo, Director General, Zambia National Broadcasting Corporation (ZNBC)

* Dylan Green, CEO, Mindset (South Africa)

* Joe-Eugene Onuorah, Director, Advertising Practitioners Council of Nigeria (APCON)

They will be addressing important industry issues such as:
- The future of revenue generation for broadcast organisations - itemise what players need to take advantage
Recognising and overcoming the hurdles to transition to OTT
- Evaluating a future where advertising is personal, and always value-led
- Assessing a future where it is all about content partnerships and relationships
- What current broadcast players need to do to stay commercially viable in a Post-Covid world
- Paths and trajectories to diversify broadcasting revenue streams

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