Broadcasting Services

Southern African Broadcasting Association (SABA) Makes Progress In Changing Media Landscape

The Southern Africa Broadcasting Association (SABA) Secretary General Cecil Jarurakouje Nguvauva recently acknowledged SADC Public Service Broadcasters and governments of SADC for their tireless support and contribution to the various projects that SABA is currently rolling out.

The Secretary-General said that regional broadcasters’ participation and involvement in all the activities of the Association, which is made possible by their respective governments, continue to add much value to the Association, while simultaneously shaping the media landscape in the region.

Nguvauva added that since the formation of the Association, many projects had been implemented successfully because members were supportive and responsive.

The Association and its members recently added another success story to its fame, by rolling out the regional flagship TV News Programme, Eye on SADC. The programme provides news from the region through the lenses of local broadcasters and has been hailed by many as one of the best television programmes that SADC is currently airing.

Eye on SADC TV News continues to grow in the region and has laid a solid foundation for robust public service coordination. It aims to build mutually beneficial collaborations between free to air broadcasters within SADC.

The SABA Secretariat said that he is also working towards setting up equipment and facilities to broadcast the upcoming SADC Heads of State and Government Summit, scheduled for 17 and 18 August in Dar es Salaam, Tanzania.
This will be the very first ever SADC TV initiated live airing of an event that is happening on the continent.

The task team that will work towards the broadcast will be set up by the SABA Board meeting today (28 June) in Swakopmund, Namibia.

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