TopStar Zambia Expands Signal Coverage For Local Stations
TopStar, a Zambian-Chinese collaboration on pay-TV services, has announced the growth of its signal coverage for local TV stations.
The company, a joint venture by the Zambia National Broadcasting Corporation and Chinese StarTimes Group, is Zambia’s official public signal distributor.
TopStar’s Vice President, Cliff Sichone released a statement to announce the inclusion of an additional three local television stations to its satellite dish service. The statement also said that TopStar has the most extensive terrestrial signal coverage that carries more than 20 indigenous Zambian TV stations over a network of approximately 64 transmitters across all ten provinces.
Sichone added that TopStar had contributed a lot to the evolution of the television industry in Zambia.
He said that all the local television stations had also been included on the StarTimes ON App which offers video-on-demand and live streaming.
Currently, the StarTimes ON APP, which was previously branded as the StarTimes APP, has been downloaded more than 360,000 times in Zambia.
TopStar’s Vice President said that the introduction of Zambian Channels to the StarTimes ON APP is proof that the Zambian television industry is not being left behind in the current digital business market.
He added that TopStar is not only the public distributor, but it also controls a subscriber management business that requires constant customer retention and innovation.
According to Sichone, the StarTimes ON APP is taking full advantage of the growing business opportunities that Internet-based services provide.
StarTimes, a leading digital TV operator in Africa, introduced StarTimes ON in 2018 as a division of its Over The Top (OTT) business, officially announcing that online video streaming service of the media giant is "ON" in the market.
StarTimes provides Satellite TV (DTH) and Terrestrial TV (DTT) services to millions of customers in the African market spanning 30 countries.
Credit: This article originated from www.china.org.cn