MultiChoice Introduces PBS Kids Content For Summer Holidays
As the summer season begins and kids go on break, MultiChoice's DSTV has added kids content from America's PBS Kids to its DStv Catch Up service as part of its DStv Now streaming service with plans to make it available on a dedicated channel if there is an increased demand for its content.
PBS Kids is a dedicated children's programming brand of America's Public Broadcasting Service (PBS) that is broadcast as a kids programming block on PBS in the United States. It is also a digital video channel that streams kids content as part of a video app that PBS launched early in 2017.
PBS KIDS provides free resources in communities, on-air, and digital platforms to help bridge the learning gap for kids.
According to Lesli Rotenberg, General Manager, Children’s Programming, PBS: “Research shows that children go through significant learning loss when they do not engage in educational activities especially during the summer periods and that loss is even more with children in low-income communities. PBS KIDS is willing to work with partners in different communities to help parents find free and reliable resources and activities to combat the summer slump.”
PBS Kids content is unique because it focuses on developing the whole child. These shows help early learners develop social-emotional, literacy, science, engineering and math skills. All shows and services by PBS are making a huge difference. Over 80 independent studies have confirmed that when children watch PBS Kids shows and use the mobile apps and online games, they gain better reading, math and phonics skills. The contents help to close the achievement gap, which starts before kindergarten.
PBS is named one of the most trusted and safe places for kids on TV. So, parents can engage their kids with fun educational content on DSTV.