Kenya: Exciting Adjustments To TV Landscape As KBC Relaunches
According to BMA sources, Kenyan’s renowned TV anchor Catherine Kasavuli will be among the prominent media personalities set to return to the Kenya Broadcasting Corporation (KBC) once the station has relaunched. Kasavuli previously worked at Citizen TV, KBC, and KTN and is renowned for being the first female news anchor in the country.
Amongst the list of veteran returns is Pauline Sheghu, who in November 2020 switched her career path toward the corporate world, where she joined the Geothermal Development Corporation (GDC). She happens to be one of the most celebrated anchors who worked at KBC and is well respected for her command in the Kiswahili language.
Also on the list is Badi Muhsin, who previously served at KBC, having read the news during the Moi era between 1980 and 2002. Lastly is Harith Salim. The veterans are planned to grace the tv screens with their presence during prime-time news on weekends, while the rest will be working on weekdays.
In a statement, Naim Bilal, the Managing Director at KBC, said all details relating to the relaunch would be shared as soon as the strategy is finalised. All elements concerning the relaunch process still need to be confirmed. At this point, the team is unable to disclose some details, he added. The team has been assessing various media personalities in terms of anchors and others in the news business. No specific names have been confirmed; however, there is a wide variety of options to choose from, said Bilal. Various sources have alluded that the current anchors would be shifted to other news bulletins or become reporters.