South Africa: Netflix Preferred To Showmax In The Streaming Market - My Broadband
And according to the survey, carried out amongst "1,587 tech-savvy individuals in South Africa who subscribe to streaming services".
The objective of the inquiry was to provide "insight into piracy and streaming trends in South Africa" and also to establish consumer preferences for the expanding streaming services in the country.
A significant finding from the survey seems to suggest that within the South Africa streaming market, Netflix is the preferred to Showmax in the battle of the streaming service providers. 84% of respondents said they prefer to use Netflix and with Showmax coming second and Amazon Prime a distant third.