StarTimes Rolls Out Bollywood Channel 'StarLife'
This was announced by the StarTimes Brand and Marketing Director, Qasim Elegbede, at a recent press conference.
Elegbede said that StarLife would showcase family dramas, series, celebrity dance shows, blockbuster movies and more on Channel 500/550. He also said that there would be seven language options – English, Hausa, Yoruba, Swahili, French, Hindi and Portuguese – available on StarLife.
StartTimes also launched a local channel, Area ten at the same press briefing.
Commenting on Area Ten, Elegbede said that it is a channel for everyone and that it would not be the first time that StarTimes launched a channel of this nature. Startimes had in recent times launched Wazobia, a channel along the same lines as Area Ten that also delivers sports in Pidgin.
According to the StarTimes Content Marketing Manager, Bose Adewara, entertainment and information are being delivered in Pidgin language on Area Ten.
He added that the channel would broadcast live shows, music, lifestyle, movies, food, breakfast shows and fashion; and that it would offer subscribers some much-needed variety.
Credit: This article originated from www.thenationonlineng.net