Industry Meeting

African Leaders Confers At Startimes 4th Forum Of China-Africa Media Cooperation

Beijing, China hosted about 400 delegates and senior government officials from 42 African countries at the fourth Forum on China-Africa Media Cooperation to improve media cooperation and exchange between China and Africa as well as boost the development of China-Africa ties.

Mr Nie Chenxi who serves both as Deputy Head of Publicity for the Communist Party of China (CPC) and Minister of National Radio and Television said that the Chinese Government under the leadership of President Xi Jiping maintains its commitment to work for a win-win friendship in the African continent. This commitment will help both partners experience satisfaction with the developments that have been built.

During the summit, Chief Executive Officer, Africa Union Broadcasting, Mr Gregoire Ndjaka, mentioned that China had made huge investments in Digital Broadcasting in Africa. He added that despite the great satisfaction that Africa has experienced as a result of the Forum, more should be done in the areas of audiovisual improvements, signal quality, and training African broadcasters for quality reportage.

In his keynote speech, the President, StarTimes Group, Mr Pang XinXin re-iterated his commitment to ensuring that Africa is digitally switched over within the shortest possible time. Pang also told the delegates that although StarTimes is executing the project millions of Africans will have access to uninterrupted access to satellite TV access on completion.

Countries represented at the forum include Nigeria, Mozambique, Kenya, Senegal, Ghana, Gambia, Zambia,  Liberia, Cote d’Ivoire, Congo, Egypt, and Lesotho.

Information ministers and heads of media organisations from African countries and Chinese officials who were present at the offered opinions and ideas on how the cooperation and development of the media sector will go. Digital broadcasting and content improvement were areas that have more calls for support.

The annual China-Africa Media Cooperation Forum is a highly valuable platform that focuses on promoting China-Africa media dialogue as an effective mechanism for practical cooperation.

 





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