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RedTV Enters Francophone Africa With A Launch In Cote d’Ivoire

Online lifestyle channel RedTv recently launched a Francophone version in Abidjan, Cote d’Ivoire. The Launch event also saw the screening for RedTv’s first Francophone TV series, Boutique Hotel. The move sees RedTv expand into 10 French speaking countries, all of which its supporting partner the United Bank of Africa (UBA) also operates.

Mrs Sarata Kone, the Managing Director of UBA Cote d’Ivoire, said at the launch that UBA’s involved showed that it recognises its diversity as a pan-African financial institution with presence in 19 African countries and that Africans must take responsibility for the development of our continent.

Also in attendance was Mr Bandama Maurice, Minister of Culture, who praised RedTv’s vision in showcasing real African narratives that depict the continent as a place full of opportunities for the youth.

The United Bank of Africa continues to use its vast network to serve its customers while also pushing to exceed their expectations.

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